How The Simple Miracle Question Can Give Us Vision

Some of the most successful companies in the world became that successful because their founders had a vision of the future that inspired their customers and staff.  Google sees technology helping in areas of our lives never before imagined. Apple envisions a future with our technology being an experience rather than just a tool. Tesla […]

Making effective business decisions

4 Perspectives You Need To Know To Make Better Business Decisions

  We make thousands of decisions in our everyday life. Some larger than others, but all important pieces that make up the outcome of our days. When making business decisions perhaps you take action too quickly and find yourself having to pick up the pieces after a rash decision. Or maybe you overthink the big […]

Business

It’s Not About The Money: Why giving makes a business grow

The other day my wife and I were in the market for a new piece of equipment for an addition on the house. I knew that the price can vary pretty widely depending on the business. I wanted to make sure that I did some price shopping before making a purchase. The first step of the process […]

Psychological Theories to be Competitive in Business

Last week I wrote about the psychological concept of Social Interest. Specifically, how to increase our mindfulness in a business setting. This week I want to discuss the concepts of Goal-Oriented Behavior and the 3 Universal Goals. We will see how these psychological concepts have been used to manipulate sales. We will also see how […]